Build lifelong relationships

Over the past few months, we've been talking to healthcare foundations across the country. From large health systems to community hospitals, each serving different communities and fundraising goals.

While every organization was different, one thing stood out—healthcare fundraising is built on relationships. Relationships with grateful patients, family members, donors, sponsors, volunteers and members who care deeply about improving healthcare in the communities they call home. And yet, many fundraising teams are being asked to manage those relationships across systems that were never really designed for the way healthcare foundations work.

As we spoke with foundation teams, we heard the same frustrations again and again and again.

"We have great donor data in our CRM, but events, registrations, sponsorships, and campaigns are happening somewhere else.”

“We’re chasing sponsor logos, guest lists, and event details over email”

“Event data didn't flow automatically into Raiser's Edge NXT, so the team spent weeks cleaning it up after every event.”

Underneath each of these challenges was the same issue: relationships were getting fragmented across systems.

The result wasn't just duplicate work or manual data entry. It meant less visibility into supporter engagement, more time spent connecting data across systems, and fewer opportunities to focus on the relationships that drive fundraising forward. But there was another challenge we heard repeatedly. Most fundraising platforms weren't built with healthcare foundations in mind. Teams supporting grateful patient fundraising were constantly navigating HIPAA requirements, ensuring donor information was handled correctly, preparing for audits, and worrying that a single mistake could expose sensitive patient information.

Healthcare foundations don't struggle with mission. They struggle with technology that wasn't built for healthcare.

When fundraising teams are juggling disconnected systems and constantly thinking about compliance, they have less time to do what matters most: building relationships with grateful patients, donors, sponsors, and their communities.

That's what got our attention. And that's why we're excited to share what we've been building.

Introducing Almabase for Healthcare Fundraising ✨

Built around four integrated products, Events, Giving, Beacon (Donor Communications & Marketing), and TrueSync, Almabase helps healthcare foundations manage the entire fundraising journey while keeping every interaction connected to Blackbaud's Raiser's Edge NXT.

Fundraising works better when every relationship stays connected.

Whether someone attends a gala, sponsors an event, gives online, participates in a peer-to-peer campaign, or responds to an email, every interaction contributes to a richer understanding of that supporter.

Almabase brings those interactions together into one connected experience, giving fundraising teams a complete view of every donor relationship instead of scattered pieces spread across different systems.

And because Almabase is powered by TrueSync, every registration, sponsorship, donation, attendance record, and engagement activity flows seamlessly into Raiser's Edge NXT. Constituent records stay complete and up to date without manual imports or duplicate work.

Healthcare fundraising comes with unique privacy and compliance responsibilities, especially when engaging grateful patients. That's why Almabase is designed to support the privacy and compliance expectations healthcare foundations operate under, helping teams confidently engage supporters while protecting sensitive information.

Put simply, we're not building another database. We're building on top of the one healthcare foundations already trust.

Now, if you're thinking,

"Wasn't Almabase the company that worked with advancement teams on alumni engagement and fundraising?" 🤔

Fair question. After all, we literally have "alma" in our name.

So how did we end up here?

Eleven years ago, our founders watched classmates leave college because they couldn't afford tuition. Together with alumni, they raised scholarships that helped more than 150 students complete their education. That experience became Almabase. Over the next decade, hundreds of colleges, universities, and independent schools trusted us to help strengthen alumni relationships, build engaged communities, and raise more support for their missions.

As we grew, we realized the challenges we were solving weren't unique to education. Different missions, but the same fundamentals: building meaningful relationships, inspiring support, and advancing a mission that matters. Alumni became patients. Advancement teams became healthcare foundation teams. But the work, and the people behind it, felt remarkably familiar.

Fundraising has always been about understanding supporters, creating meaningful experiences, and building relationships that last far beyond a single campaign or event. That's what Almabase has always been built for. So when we started working closely with healthcare foundations, it didn't feel like a pivot. It felt like a natural extension of the mission that brought us here.

That's why we're thrilled to officially launch Almabase for Healthcare Fundraising! ✨

And the product wasn't built behind closed doors, either.

Built alongside healthcare foundations

We built it alongside healthcare foundations that challenged our assumptions, shared their workflows, and helped shape what the platform looks like today.

Take Essentia Health. Their foundation supports a 500-mile footprint across Minnesota, North Dakota, and Wisconsin, covering 15 hospitals with a team of just 16 people.

Working closely with teams like theirs helped us design workflows that reflect how healthcare fundraising actually happens, from sponsorship management and gala planning to donor engagement and CRM integration.

As Wade Jones, Director of Foundation Operations at Essentia Health, shared:

"One of the reasons we chose Almabase was so that we could more seamlessly get our constituents and event attendees into our database so that we could engage with them and build a relationship with them."

Purpose-built for healthcare fundraising teams

Healthcare fundraising doesn't happen in isolated systems. Neither should your technology.

With Almabase, healthcare foundations can:

• Run fundraising events with ticketing, sponsorships, auctions, registration, and mobile check-in in one platform.
• Give sponsors a self-service portal to upload logos, agreements, invoices, and guest information without endless email follow-ups.
• Raise more through online giving and peer-to-peer fundraising campaigns.
• Use Beacon to deliver personalized donor communications and grateful patient outreach, with technology designed to support HIPAA requirements.
• Keep every donation, sponsorship, attendance record, and engagement activity automatically synchronized with Raiser's Edge NXT through TrueSync.
• Build a more complete picture of every supporter, helping teams create stronger relationships over time instead of starting from scratch with every campaign.

Together, Events, Giving, Beacon, and TrueSync give healthcare foundations a connected fundraising platform designed for the way they work, helping teams spend less time managing disconnected systems and more time building relationships that advance their mission.

We're incredibly grateful to organizations like Essentia Health who trusted us early, challenged our thinking, and helped shape what Almabase for Healthcare has become.

And we're far from done.

We'll continue listening, learning, and building alongside our customers, just as we have throughout our journey in education. Healthcare Fundraising is an exciting new chapter for Almabase. But our mission hasn't changed. We're still building technology that helps mission-driven organizations strengthen relationships, better understand their supporters, and raise more for the communities they serve.

And to our friends in higher education, this doesn't change a thing for you.‍

Everything we learn building for healthcare foundations will continue to strengthen the products you already use every day. Education was the beginning. Healthcare is the next chapter, and we're excited to see where the journey leads from here.

Want to learn more? Explore Almabase for Healthcare Fundraising.

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AI has arrived in advancement faster than the field has had time to make space for it. It’s influencing advancement ways both large and small, showing up everywhere from internal operations to donor engagement.

Institutions are experimenting, donors are forming opinions, and best practices are still taking shape. The most relevant question emerging seems to be how institutions can make use of this technology without weakening the very relationships they’re meant to nurture. As institutions try to find these answers, recent research offers an early look at what's changing, what's holding steady, and what donors are asking for.

AI in Advancement: Where Things Stand in 2026

Where do advancement teams stand?

Most institutions are still in an experimental phase with AI. Some teams have found workflows where it clearly helps. Others are still figuring out where it fits or whether it fits at all. That's the backdrop advancement teams are operating in, regardless of whether their institution has a formal AI policy in place yet.

Fundraising staff, for the most part, have already moved past that experimental stage individually. Almost two-thirds of nonprofits and foundations already report using AI in their work, according to a 2025 Center for Effective Philanthropy survey.

Governance hasn't kept pace with that adoption: a 2026 report found 47% of nonprofits have no AI policy at all.

This gap between individual use and institutional guidance shows up clearly in how nonprofits handle disclosure. Only 15% of nonprofits disclose their use of generative AI tools, even though a majority of donors say they want to know when AI is involved. Blackbaud's donor research puts a number on that expectation: 76% of donors want to know when and how an organization is using AI. What their research also found is that transparency, not AI use itself, is what protects donor trust.

How do donors feel about AI?

The data above points to a stance that isn’t necessarily for or against AI: donors are simply asking to be told when it's in use. This reframes the ethical question for advancement, taking it from adoption itself to how openly that adoption happens.

Donor opinion on AI isn't uniform

A 2024 study led by Nathan Chappell and Cherian Koshy, surveying more than 1,000 donors, found that younger donors (ages 18-44) show more openness to AI-driven innovations, while donors 60 and older expressed a stronger preference for maintaining traditional human interaction.

This split is particularly relevant to advancement, since most alumni bases span every one of these generations at once. A single approach to AI use will land differently depending on who's receiving it, which is all the more reason disclosure and consent need to be built into institutions’ AI strategy from the start.

Why advancement carries different stakes

Most of the AI conversation in higher ed treats advancement like any other back-office function: a place to automate reporting, speed up admin work, save staff time. But advancement carries a distinct responsibility on top of that. It's the function that manages an institution's most valuable, hard-earned asset: trust with the people who choose to care about it.

• AI drafting a grant report or cleaning up a spreadsheet stays invisible to the donor. The output gets judged on accuracy and speed alone, and the work itself is mechanical.
• AI touching a donor-facing email or a segmentation decision operates inside a relationship the institution has spent years building. Getting it wrong here could leave a donor feeling like a data point instead of a person, which affects their giving decision.

That's what makes the stakes in advancement multi-dimensional, and harder to get right than in most other back-office use cases.

A predictive model flagging alumni at risk of lapsing is a promising, emerging use of AI in this space. Applied without care to how that flag gets acted on, the same model can turn a relationship into a transaction.

What is driving and blocking adoption?

The main driver for adoption right now seems to be time saved. Teams are using AI to handle the repetitive parts of the job, drafting, data cleanup, first-pass research, so staff time goes toward the relationship work that really does require a human. Cost plays a role too. Advancement teams are on the leaner side, relative to the scope of their work, and AI gets pitched internally as a way to do more without adding headcount.

On the barrier side, sensitive data handling is the concern that comes up most. Advancement holds some really sensitive data an institution has: giving history, wealth indicators, family relationships, or personal details shared over years of stewardship. That sensitivity raises the bar for what responsible AI use means in advancement specifically, and it shows up clearly in the numbers. Data privacy and security are the top adoption barrier in higher ed, cited by 61% of individuals and 56% of institutions.

Data privacy and security concerns aren’t the only reservation teams have with AI adoption. The same survey found newer concerns emerging too: environmental impact now shows up among the top three barriers for more than 1 in 5 respondents, and concern about AI-related role elimination nearly doubled year over year, from 7% to 14%. Training hasn't kept pace with any of this. Concerns around training will likely continue to shape reluctance around embracing AI.

Put together, this paints a picture of willingness to adopt but also one of uneven adoption. Nonprofit-wide, 92% of organizations report using AI in some capacity, with a disconnect: only 7% agree that it’s made any significant impact.

Advancement specifically is tracking a bit ahead of that nonprofit-wide baseline. Ellucian's third annual higher ed AI survey placed alumni relations and advancement among the field's Emerging Adopters, at roughly 59 to 60% momentum.

Within fundraising, AI shows up across:

• Donor communications: 85%
• Automation: 72%
• Predictive analytics: 67%

Leaders credit AI adoption specifically in operational improvement and personalized engagement specifically, with only about 30% agreeing that there has been any direct impact on revenue.
The nuance remains that advancement teams are using AI to free up time for the parts of the job that actually move donors: the relationships. In this revelation lies the congruence between what donors expect and what advancement teams are trying to achieve.

Where AI fits into modern advancement

Advancement is working through AI adoption for the first time alongside every other part of the institution with no established playbook to follow. The leaders shaping this work right now are figuring out what responsible use looks like as they go. These are the open questions the field is sitting with and working through.

The problems AI shouldn't be expected to solve

Alumni giving participation has been declining for years. It's easy to assume the answer is better tools: smarter segmentation, more personalized outreach, sharper messaging. But the 2026 National Alumni Survey suggests the problem is something else entirely.

Younger alumni aren't giving less, they just give elsewhere rather than strictly to their alma mater.
With motivations shifting, the strongest predictor of giving has very little to do with their age and their capacity to give. It's whether they feel connected to their alma mater. Alumni who feel very connected are 24 times more likely to donate than those who feel disconnected.

More than convincing younger alumni to give, we should think along the lines of "How do we help more of them feel like they still belong?" Because the generosity is already there! It’s just a matter of establishing the connection, or rekindling it, rather.

If connection is the real problem, AI can help institutions:

• Tell their story at scale and make it feel personal to each recipient
• Catch drift early: predictive tools can flag alumni pulling away before they lapse, so teams can re-engage in a timely manner

The actual relationship-building work remains a deeply human function.
AI can widen the aperture on who gets noticed and when, but it can't replace the judgment and warmth that make an alumnus feel like an individual rather than a segment.

The line between assistance and substitution

For many advancement professionals, AI brings a lingering concern: where does this eventually lead; is it just another tool, or does it change the role itself?

So far, AI adoption has been more  practical rather than existential:

• Institutions are using AI to cut administrative work, move faster, and support more personalized engagement. They’re expanding what teams can do with the people they already have.
• Donors back this up as well. Most are comfortable with AI having a role to play, as long as it's transparent. Honesty matters more to them than whether AI touched part of the process.
• AI comes in at the implementation stage: summarizing donor research, surfacing patterns, and touching anything that buys back time for real relationship building.

Toeing the line between assistance and substitution is a sensitive task, but one we believe teams are very much capable of doing. Some of these decisions will vary by institutional requirements. But the consensus is that AI works best in a supporting role while the relationships themselves must stay distinctly human.

Transparency and consent

For institutions still figuring out their AI strategy, there's no need for a sweeping rollout. Most teams are better served starting internal use cases (research, reporting, drafting, data analysis) and expanding as they get comfortable.

But as AI moves closer to donor-facing work, transparency matters most. Chappell and Koshy's study found 93% of donors rate transparency about AI use as "very important" or "somewhat important," which leaves little room for  disclosure to be optional.
Clear disclosure and real consent should be one of the main concerns in policy and cannot be treated as an afterthought. Across the research, one pattern holds: AI adoption is moving fast, donor confidence is catching up more slowly, and trust and transparency are what close that gap.

As for the decline in alumni giving, it isn't really about generosity at all. It's about connection and that's where AI can do the most good: helping teams uncover more relevant stories, personalize outreach, and catch signs of drift before alumni disengage entirely. The relationship itself still belongs to the people doing the work. Few advancement professionals, and even fewer donors, want to hand that part to a machine.

Where this leaves advancement

Watching this play out at CASE Summit this year, one thing stood out: the conversation centered on using AI well without losing the human touch.

That tracks with the data. AI adoption is already underway, even if unevenly and without formal policies at many institutions. Donors have made clear that transparency matters more than AI's mere presence. And the core challenge advancement teams are solving: helping alumni feel connected enough to stay engaged and give, is still fundamentally a human one.

AI can spot patterns, reduce admin work, and make personalization easier at scale. It creates more space for relationship-building, but it can't do the building itself.

The tools will keep improving, and institutional policies will catch up. What won't change are the pillars advancement has always depended on: trust, real connection, and people who know how to build both.

Homecoming is one of the most vibrant traditions on any college or university campus. Thousands of alumni return to celebrate, reconnect, and show their school pride, resulting in a surge of foot traffic and digital engagement alike. While packed stadiums, sold-out ticket packages, and high on-site attendance reflect a successful event, they do not automatically convert into long-term philanthropic support. The energy generated is often fleeting if advancement teams lack a dedicated strategy to anchor that excitement into ongoing involvement.

And that’s where workplace philanthropy comes into play. Programs like corporate matching gifts and employee volunteer incentives provide a powerful bridge between event attendance and sustained contributions, unlocking significant revenue and turning a weekend of school spirit into year-round financial support. Read on to learn exactly how your school can eliminate that gap.

Capturing Employment Data During the Homecoming Surge

To effectively tap into corporate philanthropy, you first need to know where your alumni (and other supporters) work. Homecoming registration and check-in present prime opportunities to gather and verify employment details from thousands of graduates at once.

To maximize data collection without creating friction, advancement teams can deploy a few seamless strategies:

• Add Streamlined Employer Search Fields: Update online event registration forms and digital ticketing pages with auto-completing employer search fields. This reduces typos and normalizes company names in your database.
• Deploy Digital Check-In Portals: Use prominently displayed QR codes on event signage, tent cards, and digital screens. Direct attendees to a digital check-in portal in exchange for event perks, entry into a giveaway, or other exclusive benefits. When alumni are excited about returning to campus, they’re far more willing to complete brief profile updates.
• Train On-Site Staff and Volunteers: Equip event staff and volunteers to confirm employer details during event check-in or badge pickup. A simple, "Are you still with [Company]?" takes mere seconds and keeps your database pristine.

Gathering up-to-date workplace information changes the game for your alumni fundraising operations. Instead of spending weeks conducting manually research, automated tools can instantly cross-reference employment details against corporate giving databases to pinpoint the most promising opportunities.

From there, clean, enriched employment data sets the foundation for personalizing communications based on specific program guidelines, ensuring that the right alumni receive the right information at the right time.

Converting Event Momentum Into Matched Donations

Homecoming attendees are actively engaged. Many make financial contributions during registration, purchase event add-ons, or join annual giving campaigns while on campus. Because these donors tend to be in a particularly supportive mindset, immediate outreach is critical.

If you wait too long to follow up, the weekend’s emotional connection fades, along with the likelihood that alumni will complete corporate match requests. Therefore, to capture match dollars efficiently, institutions should embed matching gift prompts into every post-event touchpoint. Here’s what we recommend:

1. Personalized Follow-Ups: Send automated, personalized thank-you emails immediately following the conclusion of your Homecoming weekend. These messages should explicitly highlight the donor's eligibility for an employer match based on the workplace data captured during check-in.
2. Interactive Search Widgets: Incorporate standard search widgets directly onto donation confirmation screens, event follow-up portals, and tailored email streams. This allows alumni to look up their company’s specific guidelines, donation ratios, and request instructions in seconds.
3. Direct Submission Links: Eliminate as much friction as possible by linking donors directly to their employer’s corporate portal or online submission form. Guiding individuals step-by-step through the request process ensures they complete the task while motivation is high.

The revenue potential here is massive. Double the Donation’s workplace giving research indicates that over 26 million individuals work for companies with matching gift programs, yet billions of dollars in matching gift funds go unclaimed every year, primarily due to a simple lack of donor awareness.

When advancement teams proactively highlight corporate matches during post-event communication, the benefits compound. Educating donors about match eligibility not only boosts overall response rates, but it also drives higher average donation amounts in the first place. In other words, alumni are far more likely to give (and to give more generously) when they know their employer will multiply their financial impact.

Leveraging Corporate Volunteer Incentive Programs

Alumni involvement at Homecoming regularly extends beyond financial donations. Graduates often dedicate their time as class representatives, panel speakers, career mentors, and event organizers. While these volunteer efforts are essential for the weekend’s operations, they can also generate direct workplace giving revenue.

Many corporations incentivize employee volunteerism through volunteer grant programs and Volunteer Time Off (or VTO). Advancement teams can unlock these hidden corporate funds by educating and engaging event volunteers. After all, many alumni are unaware that their employers offer "dollars for doers" programs in which corporations contribute financial grants to nonprofits and schools based on the number of hours an employee volunteers.

Inform your Homecoming volunteers that their time spent planning, speaking, or staffing can directly turn into grant dollars for the university.

After the weekend comes to an end, send targeted follow-ups to all registered volunteers. Provide clear, step-by-step details on how they can log their service hours in corporate systems to claim funding for your institution, thereby scaling the event’s overall return on investment.

Streamlining Workplace Giving With Automation Technology

Manually managing post-event engagement can quickly overwhelm advancement teams, especially during busy university fundraising seasons. Tracking down updated employer records, checking company guidelines, and sending individual follow-up emails to thousands of attendees is simply not a scalable solution.

However, by leveraging automation tools, institutions can streamline the entire workplace giving pipeline, converting event attendance into reliable revenue without placing additional burden on staff. And it’s easy to do, thanks to Almabase’s native integration with Double the Donation!

Let’s explore a few ways these tools can work.

• Real-time data matching: Automatically identifies eligible donors using corporate databases at registration or check-in, ensuring no match-eligible donors slip through the cracks
• Automated email streams: Sends company-specific guidelines and submission links instantly after an event or donation, eliminating manual outreach while capturing match requests when interest is highest
• Continuous analytics: Delivers detailed reporting on workplace giving status, pending donations, and corporate participation metrics, providing visibility into total corporate revenue generated across campaigns

All in all, integrating automation into your advancement workflow reduces administrative overhead and ensures every post-event interaction is optimized for corporate giving. Rather than spending hundreds of hours on administrative tasks, your team can focus on high-touch stewardship and donor relationships while software drives workplace giving engagement behind the scenes.

Next Steps to Maximize Your Homecoming Event Impact

Capturing the momentum of Homecoming traffic requires looking beyond single-weekend participation metrics. While high attendance numbers and energetic crowds make for great event recaps, the ultimate goal should be building lasting, sustainable alumni relationships.

By collecting verified employer data during check-in and seamlessly integrating automated matching gift and volunteer grant workflows into your post-event touchpoints, your institution can turn short-term event enthusiasm into long-term financial support.

Ready to get started? See how Double the Donation partners with Almabase to help colleges and universities automate workplace giving and seamlessly scale their corporate revenue.

Alumni don't give because they should. They give because it matters.

For years, higher education has treated declining donor participation as a generosity problem. The data tells a different story.

Alumni haven't stopped giving, and neither have they stopped caring about causes. And they certainly haven't become less philanthropic. In fact, most alumni continue to support organizations and causes they believe in. They are simply becoming more intentional about where and why they give.

The 2026 National Alumni Survey, which gathered insights from more than 82,000 alumni nationwide, reveals an important truth: colleges and universities no longer have a default claim on alumni generosity. Trust, relevance, and meaningful relationships now determine whether alumni choose to engage and give.

The good news? The survey doesn't just explain why participation is declining. It also reveals what makes alumni want to give in the first place.

Across generations and institutions, the same patterns emerge. Alumni are more likely to give when they feel connected, informed, understood, and confident that their support creates meaningful impact.

So, what should institutions do differently?

If institutions want alumni to give, not out of obligation, but because they genuinely want to participate. Here are five priorities that stood out from the data.

1. Make Alumni Feel Connected

Connection isn't just a feel-good metric. It's one of the strongest predictors of generosity.

Alumni who feel connected to their alma mater are far more likely to prioritize it philanthropically, while those who feel disconnected often direct their generosity elsewhere.

But connection doesn't happen through a single campaign, reunion, or annual giving appeal.

It's built through meaningful experiences that remind alumni they still belong to something bigger than themselves.

That could mean mentoring students, volunteering, joining affinity communities, participating in events, or engaging with stories that reflect their values and identity.

Connection doesn't just increase engagement. It increases the likelihood that alumni want to invest their time, attention, and generosity in their institution.

💡Seen in practice: The Illinois Institute of Technology realized that meaningful engagement couldn't depend solely on the university initiating every interaction. By creating more opportunities for peer-to-peer networking and measuring engagement beyond event attendance, the institution built a stronger sense of community among students and alumni. When alumni have reasons to connect with each other—not just with the institution—they're more likely to stay engaged over the long term.

2. Help Alumni Understand What Matters

Many institutions communicate frequently. Yet many alumni still don't feel informed about their alma mater's direction, priorities, and decisions. The issue is about the communication clarity.

Alumni want to understand:

• Where is the institution headed?
• Why do these priorities matter?
• How can I play a meaningful role?

More emails don't create understanding, but clear communication does. Institutions that build stronger alumni relationships don’t just increase touchpoints; they help alumni connect institutional priorities to the outcomes they care about.

When alumni understand where their institution is going and why it matters, they're far more likely to see themselves as part of that journey.

💡Seen in practice: Rhode Island School of Design (RISD) took this approach by bringing alumni engagement, events, communications, and fundraising into one connected experience. Instead of sending disconnected updates from different teams, RISD created a unified journey where alumni could see how events, mentoring, Giving Day, and career initiatives all connected to the institution's larger mission. That consistency helped make communication feel purposeful rather than promotional.

3. Show the Difference Their Giving Can Make

For decades, fundraising messages often focused on institutional need. Today’s alumni respond differently to the who, what, and why.

They want to know:

• Who will benefit?
• What will change?
• Why does this matter right now?

Across generations, alumni are increasingly motivated by visible outcomes and confidence that their support makes a tangible difference.

The message can no longer be:

"We need your support."

It needs to become:

"Here's the change your support can create."

Alumni are far more likely to want to give when they can see the people, outcomes, and impact their contribution makes possible.

💡Seen in practice: Minnesota State University Moorhead embraced this idea through focused micro-campaigns. Instead of relying solely on broad fundraising appeals, the university invited alumni to support tangible projects like renovating the wrestling room and expanding the campus Oceanarium. Because donors could clearly see what their gifts would accomplish, these campaigns generated enthusiasm and sustained participation long after Giving Day ended.

4. Make Alumni Feel Known

Perhaps the most striking finding from the survey is this:

Most alumni don't believe their institution truly knows them.

They don't feel their interests are understood or priorities are being recognized. And they don't feel seen as individuals whose lives, careers, and motivations have evolved since graduation. That feeling matters more than we often realize.

When alumni feel known, trust and connection deepen. When they don’t, generosity often flows elsewhere.

Personalization isn't simply adding a first name to an email. It's listening continuously and remembering what alumni care about. It's reflecting those interests back to them through relevant opportunities, thoughtful communication, and meaningful engagement.

💡Seen in practice: Castilleja School demonstrates what this looks like in action. Rather than treating alumni records as static databases, the school invited alumnae to continuously update their professional interests, mentoring preferences, and volunteer goals. Those insights became the foundation for more relevant introductions, career networking, events, and mentorship opportunities—helping alumnae feel recognized as individuals rather than names on a mailing list.

5. Give Alumni Something Specific to Believe In

The era of broad, one-size-fits-all fundraising appeals is ending. Alumni increasingly want choice, specificity, and opportunities that align with their values.

They want to support something tangible, something they can understand and something they can believe in.

The survey shows a clear preference for opportunities that feel meaningful, immediate, and connected to causes alumni care about.

When alumni can see exactly how their contribution creates change and why it matters, they're much more likely to want to participate.

💡Seen in practice: Elon University applied this principle during Giving Day by organizing fundraising around clearly defined causes and opportunities rather than one generic institutional appeal. By making it easy for donors to support the programs and initiatives they cared about most, the university raised $3.6 million while creating a giving experience that felt personal and purposeful.

The Future of Alumni Giving Starts with Connection.

The story emerging from the National Alumni Survey is one of changing expectations.

Alumni still believe in philanthropy. They still want to make a difference. But they're increasingly choosing organizations that make them feel connected, informed, appreciated, and known.

The survey points to a simple but important truth: institutions don't create generosity through better fundraising tactics alone. They create it by building relationships that make alumni feel connected, informed, known, and capable of making a difference. That's what makes alumni want to give.

The institutions that succeed in the years ahead won't be the ones sending more appeals or optimizing more campaigns.They'll be the ones that listen more deeply, communicate more clearly, and build relationships rooted in trust and relevance.

The best advancement teams aren't simply running better campaigns—they're creating better experiences. Whether it's Illinois Tech strengthening peer connections, RISD simplifying the alumni journey, Castilleja building a living alumnae network, or MSUM extending Giving Day into year-round stewardship, the common thread is the same: they invest in relationships before asking for support. And that's what ultimately inspires generosity.

Get the Full Playbook

The 2026 National Alumni Survey offers deeper insights into what drives connection, trust, and generosity and how institutions can rebuild participation by strengthening relationships.

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As alumni events grow, so do the headcount and the complexity in executing them.
A Homecoming weekend, for example, has so many things to plan for and keep track of: registrations, sub-events, guest management, communications, fundraising, check-in, CRM updates, reporting, all happening simultaneously. This is a whole different ballgame than just a bigger pool of attendees.

Every successful event, whether it's a regional chapter gathering or a multi-day Homecoming celebration, moves through the same five stages:

A Homecoming weekend or a Giving Day means these same five things, but now alongside multiple sub-events running in parallel, attendees taking completely different paths through the weekend, tighter timelines to pull it all together, and more data flowing between more systems than any one person can track by hand.

These learnings are gained over time and Almabase is built around them to support the entire event lifecycle, from the first registration to the insights that shape the next event.

1. Event Registration Experience

Getting alumni to register sounds straightforward, but the complexity could already start building at this stage.

Attendees RSVP and bring guests, or sign up for a single session before opting into several others, which may carry different pricing tiers. Sometimes, they even change their minds midway through.

The organizers’ goal is to accommodate these compounding decisions seamlessly. A good registration experience makes all of these as effortless as possible, for attendees and for the team behind the scenes.

No-code event pages, built by your team

Regardless of when you start planning, your event page should be something your team can build themselves. It is very likely that you’ll need to make last-minute adjustments to keep up with changes to your strategy.

Almabase lets you build fully branded event pages with no code, reuse templates across events, and publish quickly while keeping everything aligned with your institution's visual identity.

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The result is faster launches and one less external dependency when timelines tighten close to event day.

Managing multiple events in one

Think about a typical alumni weekend or events scattered throughout spirit week. On the guests’ end, someone signs up for the Friday evening reception, skips the Saturday morning campus tour, buys tickets for the gala, and brings two guests to the football tailgate.

Behind the scenes, every one of those activities has its own capacity, schedule, pricing, and attendee list. If your systems don’t keep up at this point,tracking individual attendee schedules and ticket details becomes overwhelming. Information will slip through the cracks.

With Almabase, you can organize all of those experiences under one parent event, while giving each sub-event its own registration flow, ticketing, capacity limits, and logistics. Alumni still enjoy one seamless registration journey, while your team manages everything from a single backend instead of juggling multiple event pages and spreadsheets.

Cornell College runs its entire alumni program with 15,000+ alumni on a lean team, and it shows in what they've been able to pull off with one connected system: 1,008 donors on Giving Day, a 4.7/5 participant rating, and 430+ Homecoming attendees, all without adding headcount.
Read the full blog here.

Attendees register in groups

Reunions are designed around reconnecting with classmates, old roommates, mentors, partners, and sometimes introducing children to the campus that's featured in so many family stories. The point is, these are not solo events, and the registration should reflect that.

Instead of asking every guest to complete a separate registration, Almabase allows alumni to register together. Families, spouses, classmates, and other guests need not separate out in the registration process, making for a smoother experience while helping your team keep relationships and headcounts organised.

Forms that adjust based on who's filling them out

You don’t want a reunion volunteer to see the same questions as a first-time attendee, and someone attending only the gala shouldn't have to scroll through options for every campus tour.

This is solved by the conditional questions that can be used in forms built with Almabase.

Based on an attendee's answers and preferences, you can choose to surface different questions, sessions, ticket options, or pricing automatically. The form adapts as people move through it, keeping the experience simple while ensuring your team still captures the information it needs.

While it is a small detail, saving your attendees unnecessary information overload definitely adds to their experience.

Let attendees manage their own changes

A tale as old as time, and perhaps the most unsurprising: a delayed flight means swapping the morning session for the afternoon one, or someone remembers (well after registrations have closed) that they wanted to bring their spouse along.

While it’s great to accommodate these changes, there’s no way to account for the manual overhead these create.

Instead of asking staff to rebuild registrations every time someone's plans shift, Almabase allows attendees to update registrations, cancel or switch sessions, or manage guests themselves. The time your team would’ve spent fixing records is now free to go into preparing for the event.

2. Event Coordination

Once registrations start flowing in, your team then needs to focus on organizing an increasingly complex event without creating too much operational overhead.

Fundraising built into the event

Moments that get your attendees the most excited, such as when they walk in through the campus they once called home, catching up with old friends, watching current students with pride or recounting their campus experiences to their kids, are moments of pure connection.
Fundraising, when built into the event, must come as part of this experience, but not interrupt it. It takes a bit of careful planning to get this just right.

With Almabase, you can choose to build fundraising moments throughout the event journey: during registration, through dedicated giving pages, at check-in, or on-site through mobile giving. Whether someone wants to make a one-time gift, set up recurring giving, or add a donation alongside their ticket purchase, it all happens within the same experience.

Waitlists that account for attendees’ preferences

Part of running a great event is watching popular sessions get sign ups beyond anticipation.

Without a structured way to manage this demand, your team might find itself needing to maintain manual waitlists, replying to individual emails, or trying to remember who expressed interest first. And when a spot opens up because someone cancels, the scramble unfolds: pulling sign-up data from multiple lists, checking who cancelled, who expressed interest and can be slotted in instead - it’s a lot.

Almabase's sub-event waitlists are built to handle that process for you. When a session reaches capacity, attendees can join a waitlist instead of being turned away. If a spot becomes available, whether through a cancellation or increased capacity, they're automatically (or manually, if you prefer) offered that spot with a time-bound registration link. If they don't respond in time, the offer moves to the next person in line.

For events where some attendees deserve priority, like reunion committee members, sponsors, or VIP guests, you can switch to manual mode, reorder the queue, and choose exactly who receives the next available spot.

It’s one of those details that you think you can manage, but it's exactly the kind of thing that saves event teams hours of back-and-forth while ensuring every available seat has the best chance of being filled.

3. Event Marketing and Communications

The event begins much before event day for your team, but in many ways, for your attendees as well. Invitations and save-the-dates are followed by a period of planning: booking accommodation, transportation, taking time off work or family, or bringing someone along.

The communication should spark the decision to come and honor this commitment shown by your attendees. The reminder nudges them to finally register, while the confirmation reassures them they've signed up for the right sessions. The follow-up keeps the conversation going once the event is over. All of these parts come together to make sure the attendees feel like they’re wanted and welcome at the events, and more than just names off of a guest list.

Effective, segmented outreach

Good communication matches the right receiver with the right message. As simple as it sounds, it can get really complicated in practice as you try and figure out ways to get different messages across to different segments of your audience.

Almabase lets you build audiences using the alumni data you already have. You can decide to segment them by class year, reunion cohort, geography, volunteer involvement, previous event attendance, or giving history.

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Instead of blasting your entire database with one generic invitation, you can tailor outreach to the communities you're trying to bring together and no one gets blasted with one generic invitation. A little more thought for some really promising results.

Automated emails that still sound like you

Every event has almost the same email and communication cycle: the save-the-dates, the invitation, a couple of reminders and follow-ups, parking and general event information the day before (sometimes on the day of), and finally a ‘thank you’ once everything is over.

Writing, scheduling, and sending them one by one could take up a lot of time, time that leaner teams especially, could be spending on other, less-repetitive tasks.

Almabase treats email communication as a workflow. With its Emily AI integration, your team can generate a context-aware first draft right inside Almabase's Email Center using a simple prompt like "Invite alumni to our 25th reunion in a warm, conversational tone".It can even pull details from your event page, like the event name, date, location, and registration link, so you're not starting from scratch every time. Once you have a draft, you can refine it, regenerate it, or send it through your usual workflow without ever leaving the platform.

From there the invite automation lets you build an entire invitation sequence upfront, complete with follow-up reminders that are sent only to alumni who haven't yet registered. As people respond, the workflow automatically adapts, so your team isn't manually tracking who still needs a nudge.

And because every email is sent from a sender identity you configure for your institution, the experience feels consistent and familiar to alumni from the very first invitation to the final thank-you. This goes far when your goal is to scale communication without losing the voice that resonates with your audience.

Keep the conversation going after the event

The days immediately after an event are when alumni feel most connected to your institution. The experience is fresh: reliving conversations, sharing photos, reconnecting with classmates, and thinking about when they'll come back next.

That's the perfect moment to keep the momentum going.

Send attendees a thank-you and earnestly ask for feedback while attendees care enough to write back. Share event photos. Reach out with event highlights for those who couldn’t make it. Invite those interested to volunteer at the next planning committee. If fundraising is part of your strategy, follow up with an ask while the emotional connection is still strong.

Almabase makes those conversations easier by letting you tailor follow-up based on what went on: who attended, who didn't, who volunteered, who donated, and who might just need another reason to reconnect.

We believe that the end of an event is a place to show gratitude and leave the door open for conversations about the next one.

4. Executing Your Event

Registrations have closed, reminder emails have gone out, and volunteers are at their stations, and everyone's hoping the weather holds up. Months of planning come down to a few hours or a weekend.

Ironically, the mark of a well-run event is when nobody notices the operations behind it.

Smooth check-in that prevents bottlenecks

Attendees notice whether they got through the door without a hitch.

Someone forgot to bring their confirmation email, or a spouse is tagging along but isn't sure whose name the registration is under. These last-minute oddities aren’t unusual, so Almabase equips you with exactly what you need to handle this.

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With the QR check-in option, volunteers can scan an attendee's QR code or search for them by name. If someone isn't registered, they can be added on the spot. And because you can assign check-in access to volunteers without giving them full admin permissions, it's easy to run multiple check-in desks without everyone working from the same laptop.

From the attendee's perspective, it's a smooth welcome. From your team's perspective, every check-in is automatically recorded, so you know who actually attended without spending half a day reconciling attendance lists.

Know who showed up for what

Knowing the total headcount of your event is useful, but data that tells you what your attendance means looks like you knowing who showed up for the campus tour, how many stayed for the reunion lunch, and what percentage of your attendees were at the donor reception. This kind of data goes into informing decisions for the next edition of your event.

With Almabase, every sub-event has its own check-in flow. Attendees can scan the QR code from their confirmation email or be checked in by a volunteer, and participation is captured in real time for each individual session. That means you know who attended the event and which experiences they chose to be part of.

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Behind the scenes, that attendance data is synced with your CRM, giving your team a complete picture of engagement.

One system for in-person, virtual, or both

One enduring change since the pandemic years has been the blending of in-person and virtual programmes throughout event experiences, allowing organizers to reach alumni who will not be able to make it in person.

Almabase understands the importance of providing a uniform experience across these formats. It supports in-person, virtual, hybrid, and multi-day events through the same registration, communication, and reporting framework, giving both attendees and event teams a familiar experience regardless of the format.

5. Event Success Measurement

Now that the event is over, it’s time to unearth the wealth of insights provided by the data captured throughout all the previous stages.

Answering the ‘How did it go’ question depends on accurately reading the insights from this data. As your team embarks on this last project, your platform should be able to keep up by capturing this information for them.

Robust CRM Sync

With Almabase's TrueSync with Raiser's Edge NXT, constituent profiles, event registrations, guest information, gifts, ticketing, and sub-event participation stay synchronized between both systems. You decide how data should move, with flexible sync rules that let you automatically update records where it makes sense or review changes before they're pushed to your CRM.

As a result, your team is always working with current, clean data: less time spent maintaining records and more time acting on the insights contained in them.

For MSUM, synced data turned into time they got back: Giving Day reconciliation dropped from four weeks to four days, freeing the team up to launch a stewardship campaign that brought in an additional $40,000 in follow-on gifts. Read more about it here.

The best event report that your team doesn’t have to build

Once the event wraps, everyone looks for different metrics for value: the alumni office wants attendance, the alumni relations officer wants to know which reunion class had the highest turnout and leadership wants information on the ROI for the event.

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With Almabase, this information is easily accessed and you just have to put it together. Your team gets reports for registrations, attendees, guests, ticket sales, revenue, registration sources, and sub-events without having to export data from three different places first. All of this in a matter of a few clicks.

And because guest data, attendance, and registrations all stay connected via CRM sync, you're working from one version of the truth. Essentially, the data is as reliable as it gets.

The Almabase difference: every event should make the next one better.

Discussing all the stages so far, one thing becomes very clear: if the journey ends at ‘Measure’, you start from scratch with every new event.

Maybe regional events are outperforming expectations while a long-running format has started to plateau. Those patterns only become visible when your event history stays connected. The reports you've built, the attendance you've tracked, the registrations you've captured, and the gifts you've recorded all have another, more important job to do. They're meant to inform the next event.
That's why we'd add one more stage to the framework:

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While Measure tells you what happened, Post-event Insights help you decide what to do differently.

Of course, this only works if your event data is complete and trustworthy. When registrations, check-ins, guest records, and gifts flow back into your CRM automatically, you're looking at one complete picture of how the event unfolded and using it to make smarter decisions about the next one.

In other words, you’re feeding the loop instead of closing it.

Every event should leave your team a little smarter than it was before. Over time, Almabase helps build that institutional knowledge, making it easier to compare events year over year, understand what drives engagement, and make decisions based on evidence instead of instinct.

Bringing it all together

It’s a bit of a misconception that a bigger headcount is what drives up the difficulty when it comes to scaling events. Issues start showing up because with multiple events, the complexity rises, demanding the right systems handle it. With Almabase, teams can handle this complexity while continuing to spend time on curating and creating experiences instead of wrestling with technology.

Scalable ▶️ repeatable ▶️ bigger and better, year on year.

Curious to see what that looks like for your institution? Request a demo with us now! 🤗

FAQs

1. Can Almabase run multiple sub-events at once?

Yes. A reunion weekend, Homecoming, or Giving Day can run as one parent event with several sub-events underneath it, each with its own registration flow, capacity, and pricing. Your team manages it all from a single backend instead of juggling separate event pages.

2. Does Almabase support multiple event formats?

Yes. In-person, virtual, hybrid, and multi-day events all run through the same registration, communication, and reporting framework, so attendees and staff get a consistent experience no matter the format.

3. Does Almabase sync event and giving data to your CRM?

Yes. Through TrueSync with Raiser's Edge NXT, registrations, guest information, gifts, and sub-event participation stay synced automatically, so your team is always working from current, clean data.

4. Is Almabase suitable for smaller teams?

Almabase is suitable for teams of all sizes. The platform scales to the complexity of the event, keeping registration, coordination, communication, and reporting manageable across an entire calendar of events.

Blackbaud NetCommunity (BBNC) has been the default choice for institutions on Blackbaud Raiser's Edge for a long time now. It still handles the basics well enough; things like a simple donation form, a straightforward event RSVP, or an email blast to contacts off of an existing list.

But advancement work has grown more complex, and there are tasks modern teams need done that BBNC hasn’t been able to keep up with, simply because it wasn’t built for these tasks.
In this blog, we’ll walk you through some of these tasks that users have come to realize that BBNC cannot handle well, and how Almabase closes that gap.

Where BBNC stops keeping up with modern advancement needs

1. Sending email to anyone who isn't already an RE query

This is a well-documented pain point that BBNC users face when scaling their events: email lists have to originate from a Raiser's Edge (RE) query. If you have a list of addresses that didn't come from RE, there's no way to feed it in directly. These could be lists procured from an event partner or from around a campus, but it cannot be used to send email blasts unless recreated as a query within RE first.

The email builder itself offers limited design flexibility without a modern interface, so anything beyond a simple layout takes real effort to construct. Even then, there’s no way to know for sure that these emails would look the same in the recipients’ inbox.
Another related limitation is that unsubscribes work at a single level: a constituent who wants out of event emails but wants to keep getting annual fund appeals has no way to say so. They either get everything or nothing.

BBNC's analytics cover opens, bounces, and opt-outs, which is fine for knowing what happened to an email. It doesn't tell you what the constituent did next. There's no link-level click attribution and no behavioral data, like page visits or email-to-gift conversion paths, flowing back into the CRM.

Almabase's drag-and-drop email builder works from any list, whether that means uploading a spreadsheet or building a segment directly inside the platform.
Email layouts also render consistently on mobile, and unsubscribes are handled through category-level preference centers, so a constituent can opt out of one kind of communication while staying on others.
Because Almabase's engagement data flows back to the constituent's RE NXT tile through TrueSync, your team can see which emails someone opened, which links they clicked, and which giving pages they visited before they gave, all without pulling a separate report.

2. Running a Giving Day without exhausting your team

BBNC works just fine for a simple, single-fund "give now" page. It really starts to struggle when institutions begin to get more ambitious with their scale: campaign hubs, fund-level thermometers, leaderboards, time-based matching challenges, or a mobile checkout handled cleanly with only a few clicks. Institutions running multi-event giving days or homecoming weekends with sub-events where more is required from the platform find that BBNC doesn't have the building blocks for it.

The workaround is obviously to layer on a different tool to handle the campaign mechanics BBNC can't. That solves the giving day experience but reintroduces the exact data problem BBNC's RE sync was supposed to prevent. Gift data now lives in the third-party tool and Raiser's Edge, and neither talks to the other automatically. For complex events, this could mean up to a week of manual data reconciliation for your team.

Almabase solves this problem by building this natively. Branded campaign hubs support fund-level goals with rollups, live leaderboards, and matching challenge banners, all with mobile-first checkout that doesn't ask donors to navigate multiple screens.

Every transaction captured during the rush of a giving day flows into RE NXT in real time through TrueSync, so there's no separate reconciliation step because there's no separate system generating a second set of records to begin with!

Faster reconciliation isn't just about efficiency. With Almabase, MSUM reduced Giving Day reconciliation from four weeks to four days, giving the advancement team time to launch a stewardship campaign that generated an additional $40,000 in follow-on gifts.

Read the full case study here.

3. Connecting engagement with giving

BBNC's own connection to Raiser's Edge handles transactional data reasonably well. Gifts link to the right funds, registrations flow into the correct event records, and email lists continue pulling from your existing queries. For teams using BBNC largely as-is, the native connection does what it's meant to do.

Where it falls short is context. BBNC's RE integration records that a gift happened, but not what led up to it. There's no lead scoring, no engagement history on the constituent record, and no way for a gift officer to see that a prospect opened three campaign emails and visited the Giving Day page four times before finally making a gift.

Those kinds of signals are the ones that help teams decide who to reach out to and when, and unfortunately, these never make it into Raiser's Edge. Instead, advancement teams are left relying on campaign-level reports and educated guesses, even though RE NXT is already where they're doing most of their work.

Almabase's TrueSync integration fills in those missing pieces by surfacing engagement data directly on the RE NXT constituent record at no additional charge. Gift officers can see which emails someone opened, which links they clicked, where they've been engaging, and where their gifts are directed, all without leaving the CRM. Instead of a record that simply logs transactions, they get a much clearer picture of how someone has engaged over time.

4. Running an event start to end

BBNC's event registration works well for straightforward events, but it starts to show its limits as complexity increases. It doesn't support sub-event management, ticket-level fund designation, guest forms for collecting meal preferences or accessibility needs, QR code check-in, or conditional registration based on class year or affiliation. A multi-day reunion weekend or a Homecoming with parallel events across departments is basically more than what BBNC was built to handle.

At that point, once again, institutions turn to third-party tools. The trade-off is that the same event often has to be built twice: once in BBNC to maintain the connection with Raiser's Edge, and again in a third-party platform to deliver the registration experience attendees need. That creates another data silo, doubles administrative work, and makes it harder to keep track of who's attending what.

Almabase handles those more complex events within a single registration flow. A 15-event Homecoming weekend can live under one event instead of a dozen separate registration pages. Staff can check in attendees with QR codes, register walk-ins, and accept on-site payments from a mobile device.

Through conditional questions, the form adapts in real time based on who is registering and how they respond. Alumni, parents, volunteers, or specific class years can each see a different set of questions, while nested follow-up fields appear only when they're relevant.
Attendees can register themselves and manage one or more guests, choose sub-events, select meal or accessibility preferences, and complete everything in a single, mobile-friendly checkout experience.

5. Making a page that looks like it belongs in 2026

BBNC's page editor gets the job done for basic pages, but customization is limited. Anything beyond a simple layout: adding a promotional video banner, updating the color scheme, creating a modern grid, or building a more polished landing page requires code-level changes. In 2026, maybe it is not the most reasonable to have to depend on a developer to make minor changes to your donation pages.

Almabase gives advancement teams a no-code way to build branded, mobile-responsive pages themselves. Event pages, giving forms, and campaign microsites can all be created, launched, and updated without writing code. Teams can embed donation asks directly into the registration journey, delegate event management with role-based permissions, and make last-minute updates without waiting on IT or a developer. This flexibility can be especially valuable in the weeks leading up to a launch, when messaging, visuals, and calls to action might need to change in real time as you make adjustments to your campaign strategy.

Check out our blog that compares Almabase with BBNC for a deeper look at how these two platforms stack against each other.

Trade-offs worth knowing about

No platform does everything perfectly, and it's worth calling out the areas where BBNC still has an advantage.

Relationship data doesn't import (yet):

BBNC can surface information stored in RE NXT's relationship tables, such as spouses, children, congregation membership, and other family or affiliation records directly on a constituent's profile. Almabase doesn't currently sync those relationship records from RE NXT, although anniversary dates are supported.
For institutions that rely heavily on family or congregational relationships as part of stewardship, that's an important consideration to discuss during the evaluation process.
In practice, many teams continue to treat RE NXT as the source of truth for that information, with gift officers referring to those records when relationship context is needed.

Address types are narrower:

RE NXT supports a wide range of address types, all of which BBNC can surface. Almabase currently supports two: Home and Office. During onboarding, one RE NXT address type is mapped to each, which is sufficient for most institutions' day-to-day communication and stewardship.
The main consideration is for schools that maintain several distinct address types, such as seasonal residences, business addresses, or separate international mailing addresses. Those institutions may need to decide which addresses should remain primary and which can be consolidated.

Email consent is managed at the constituent level:

RE NXT lets institutions manage email consent for each individual email address. That means a constituent can choose to receive communications at a personal email while opting out of a work address, or vice versa.

Almabase takes a simpler approach by managing consent at the constituent level. If someone opts out, the preference applies across all of the email addresses associated with their record. For most institutions, this wouldn’t make a huge difference. But if your team regularly works with constituents who maintain separate personal, professional, or other email addresses, it's a distinction worth understanding before implementation.

Single branded subdomain:

Some BBNC institutions maintain different subdomains for different audiences; for example, ‘alumni.school.edu’ and ‘parents.school.edu’, each with its own branding, navigation, and experience. Almabase brings those audiences together under a single subdomain.

This distinction, of course, can still be retained with Almabase: different audiences can be served through dedicated landing pages, conditional content, and tailored navigation within the same site. But if your current setup depends on entirely separate subdomains, it's something to account for when planning your migration.

What switching looks like

Migrations from BBNC generally follow the same path as any move to a new advancement platform. Our blog on migrating from BBNC covers the process in more detail, but the short version is this: most implementations take anywhere from three weeks to two months, depending on the amount of data cleanup, testing, and staff training involved.

Almabase starts reducing that work before implementation even begins. A free 30-minute integration audit with a solutions engineer reviews your current data structure, naming conventions, integrations, and migration goals so potential issues are identified upfront instead of during go-live.

From there, TrueSync configures the two-way sync between Almabase and RE NXT while preserving your existing field mappings and naming conventions. Your team also decides how data should flow, whether updates from Almabase sync automatically into RE NXT or require review before they're committed to the CRM.

What switching looks like in practice: Cornell College

Cornell College manages a community of 15,000 to 17,000 alumni with a lean advancement team. Before moving to Almabase, staff were piecing together BBNC and other tools, and spending valuable time managing disconnected systems instead of building relationships with alumni.

With giving, events, email, forms, and community engagement all in one platform, registrations flowed smoothly, alumni could update their own records, and the team spent less time on administration.
The results followed: 1,008 donors on Giving Day, a 4.7/5 participant rating, more than 430 Homecoming attendees, and over $226,000 raised from 992 donors during the "All In for the Hilltop" campaign.

Here’s the full scoop on Cornell College for more on how that shift played out.

Does this sound familiar?

None of the limitations above are deal-breakers on their own. Exporting a CSV takes only a few minutes. Building an event in two systems isn't impossible. Even manually reconciling registrations after a campaign can become part of the routine for an event or two.

But dealing with all of these together and operating with workarounds that cost in manual hours is not what your team should have to experience.

A few things to think about:

• Do you regularly export data between systems because the information you need isn't where you're already working?
• Are events, giving campaigns, or emails spread across multiple platforms that all need to be kept in sync?
• Does someone on your team spend time after every event cleaning up registrations or reconciling data before it's usable?
• Have you stopped trying to do certain things because you already know the platform can't support them?
• When planning a new campaign, do you think about the workarounds before you think about the idea?

For some institutions, the existing setup might still be the right fit. But if the workarounds are starting to consume more time than the work itself, it's a good signal that it's worth evaluating what's changed.

As budget planning comes around, ask your team the right questions: "What does this platform cost?", but also, "How much time are we spending working around it?".

If your team is constantly exporting data, reconciling spreadsheets, or jumping between tools for events, email, giving, and community engagement, those hours add up. The question is whether the operational savings from keeping everything in one place outweigh the cost of continuing with a stack of disconnected tools.

Ready to see how you could run your events without the workarounds? Request a demo today.

Blog

The best alumni engagement practices are really about one thing: giving alumni a meaningful reason to stay connected after they leave campus.

Most teams nowadays are well aware that one-off emails or event invites are not enough. Long-term engagement could come from mentoring, volunteering, or simply hearing from the institution in a way that feels relevant The challenge is making these efforts consistent without adding more manual work for already busy advancement teams.

In this blog, we want to walk through practical alumni engagement best practices and strategies that help institutions meet the needs of modern alumni.

What Drives Alumni Participation Today

Alumni engagement today (and for a good while now) scales well when alumni see a clear reason to stay involved. Now more than ever, they need to hear from the institution in ways that feel personal, relevant, and substantial. They need digital experiences that are easy to access as well as opportunities that match their interests, life stage, and capacity to contribute.

For advancement teams, this means alumni engagement has to be treated as a long-term relationship strategy. CASE’s 2024 alumni engagement found that across a three-year cohort, the average share of alumni engaged in at least one way stayed between 19% and 20%, which shows how much intentional work is needed to move participation.

Fundraising, of course, is part of that relationship, but it should never be the only reason to reach out.

That leaves us with the strongest alumni engagement programs today being built around:

• Personalized communication
• Value-first engagement
• Digital-first alumni experiences
• Active community-building
• Consistent multi-channel outreach
• Data-driven engagement strategies

With these pieces in play and fine-tuned to your audience’s needs, institutions are more likely to improve event participation, alumni giving, volunteerism, mentorship activity, and long-term donor loyalty.

11 Alumni Engagement Best Practices Institutions Should Prioritize

1. Build an Alumni-Centric Engagement Strategy

An alumni-centric engagement strategy starts with what alumni value. This means being in tune with and reacting to what your alumni actually want, and helps teams create programs that feel relevant across different life stages and levels of involvement.

Strong alumni-centric planning usually asks:

• What do alumni need from us right now?
• Which groups are underserved?
• What reasons do alumni have to return, connect, or contribute?
• How does each touchpoint build long-term trust?

Providence Day School used this approach by creating targeted events for different alumni groups instead of relying on broad outreach alone. With Almabase, the school ran 92 events in under two years. Homecoming participation grew by nearly 400% in one year, and alumni donor participation rose from 4% to 20%.

Also read → How institutions can approach alumni-centric advancement in 2026: A detailed guide 

2. Segment Alumni Beyond Graduation Year

Segmentation is essential for any engagement program and while a category like graduation year is a useful starting point, today’s need for personalized communications means that your segmentation ideally should be much more granular. Good segmentation today looks at behavior, context, and motivation so that teams can segment by:

• Interests
• Career stage
• Event participation
• Volunteer activity
• Geographic location
• Engagement history

This makes communication more relevant because each group receives outreach that matches their connection to the institution. It also helps teams identify alumni who may be ready for deeper involvement.

Denison University’s 2024-2027 alumni plan sets goals across class years, affinity groups, regions, and underrepresented alumni groups. That structure gives the team more ways to shape programming and outreach around real alumni communities, rather than treating the full alumni base as one audience.

3. Create Digital-First Alumni Experiences

Digital touchpoints give alumni easier ways to participate when they cannot come to campus or attend a scheduled event. It also keeps the relationship active between major programs and events.

This can include:

• Online alumni communities
• Mobile-friendly engagement
• Virtual events
• Self-service networking
• Always-on digital engagement

Alumni should be able to find peers, explore opportunities, update their information, and join programs without waiting for the next email.

Punahou for instance, used Almabase to build a dedicated digital alumni community where alumni could discover peers and network independently. The school also created self-serve digital programs, which helped keep more than 7,000 alumni engaged each month.

4. Develop Programs Around Career and Networking Value

Career-focused programs give alumni an accessible and practical reason to engage beyond nostalgia.

They usually include:

• Mentorship programs that connect students with alumni
• Internship connections through alumni employers
• Alumni job boards with relevant opportunities
• Industry-based groups for focused networking

Northwestern Health Sciences University used Almabase to support this through job updates, classifieds, virtual career programs, community events, and a mentor program connecting students with alumni or professional mentors. This helped the university keep alumni involved through practical career value, which contributed to 1,000 event registrations over two years.

5. Use Events to Deepen Community Participation

Events remain one of the most effective alumni engagement strategies when they are designed around connection instead of attendance alone.

Homecoming and reunions help alumni reconnect with campus. Regional gatherings make engagement easier for alumni who live farther away. Networking events create professional value. Hybrid events allow more people to participate, especially when travel is not realistic.

To make the most of event participation, the strongest event programs usually include a clear next step. That could be joining a group, volunteering, updating a profile, or attending another program.

Rice University’s Alumni Weekend 2024 brought alumni back into campus life through reunion activity, fellowship, football, and shared community moments. The event also connected alumni with students, faculty, and staff. That mix matters because it turns an event into a broader community experience instead of a single-day gathering.

6. Personalize Alumni Communication at Scale

Personalized alumni communication starts with knowing who alumni are and how they engage. It also requires a steady communication rhythm that does not depend on manual effort every time.

Teams can improve personalization through:

• Smart segmentation
• CRM-driven outreach
• Personalized campaigns
• Clear communication cadences
• Automated engagement workflows

This helps alumni receive messages that match their interests and past activity. It also helps teams avoid sending the same broad message to every graduate.

Deloitte Digital’s personalization research found that brands delivering standout personalized value reported 50% higher engagement. For alumni teams, the takeaway is simple: personalization should make each message feel more useful, not just more targeted.

Concordia College moved away from fragmented email tools and brought alumni communication into a more connected system. The team deployed Almabase for segmented outreach, shared stronger alumni stories, and used engagement data to shape future campaigns. That helped them engage 10,000+ alumni monthly, reach a 60% email open rate, and record 130,000+ engagement activities in 30 days.

7. Activate Alumni Participation Through Affinity Groups and Communities

Affinity groups help alumni reconnect through shared identity, location, experience, or interest. This is often easier than asking alumni to engage with the institution as one broad audience. Strong community models can include:

• Regional alumni chapters
• Cultural affinity groups
• Athletic alumni groups
• Volunteer communities
• Shared-interest programs

These groups create smaller spaces where alumni can participate more naturally. They also help institutions build alumni community engagement beyond large annual events.

The University of Delaware’s UDPride Alumni Network shows how this can work. In its second year, the network welcomed new members and hosted a Drag Show during Alumni Weekend. That kind of programming gives alumni a clear community to join, not just an event to attend.

8. Integrate Fundraising Naturally Into Engagement

Alumni are more likely to give when they already feel connected to the people, programs, and communities their support affects. This is why giving should sit within the larger engagement journey.

Giving days, peer-to-peer fundraising, volunteer-led fundraising, and engagement-to-donation pathways work best when alumni have already had meaningful touchpoints with the institution. The goal is to make giving feel like a natural next step.

Claflin University connected alumni fundraising to broad participation across reunion classes, young alumni, alumni chapters, and multiple generations. In FY 2024-2025, alumni contributed $1,006,088 and helped the university exceed its $1 million alumni fundraising goal.

9. Create Volunteer and Ambassador Opportunities

Volunteer roles give alumni a way to contribute time, experience, and influence even when they may not be ready to make a gift. This is crucial today where alumni and donors want to feel connected to a cause and its impact before they give.

These roles can include:

• Alumni ambassadors
• Mentorship volunteers
• Event volunteers
• Class agents
• Regional chapter leaders

They help bring others into the community, support students, and extend the reach of small advancement teams.

Brandeis University’s Alumni Ambassador Program gives alumni clear ways to strengthen the community, build professional connections, promote university initiatives, amplify campus news, and connect with students. The role turns alumni advocacy into structured participation.

10. Use Storytelling and Alumni Spotlights to Sustain Engagement

Stories help alumni visualize their impact in the institution’s community. They also give teams a way to keep engagement active between events, campaigns, and formal programs.

Common storytelling initiatives include:

• Alumni success stories
• Spotlight campaigns
• Community-sourced stories
• Recognition-based engagement

A thoughtful spotlight can recognize career growth, personal impact, service, resilience, or the way an alum supports others.

Sacred Heart’s November 2024 alumni story featured two alumni sharing personal experiences of hope and resilience. The story focused on what they had lived through and how their experiences could help others facing similar moments.

11. Track Engagement Metrics That Matter

Alumni engagement data should show more than donations. Giving matters, but it is only one part of the relationship. Your teams should also track:

• Event attendance over time
• Email engagement patterns
• Volunteer participation trends
• Mentorship activity
• Alumni directory usage
• Affinity group participation
• Giving participation

These metrics help teams understand who is active, what programs are working, and where follow-up should happen next. They also help demonstrate engagement ROI to leadership with clearer evidence.

Antioch College used Almabase to improve community engagement and streamline volunteer management. The college recorded 60,000+ engagement activities in the last month, reached a 10% email click rate, and engaged 4,500+ alumni on average each month.

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How Almabase Helps Institutions Build Sustainable Alumni Engagement

Sustainable alumni engagement depends on consistent relationship-building, personalized outreach, useful community experiences, and the right infrastructure to keep everything connected. Almabase helps colleges and universities bring these pieces together through an integrated alumni relations platform built for

-teams that need to scale without adding more manual work.

Institutions can use Almabase to:

• Build online alumni communities and directories
• Create affinity groups and networking opportunities
• Run alumni events and mentorship programs
• Personalize communication using segmentation and engagement data
• Track alumni participation across programs
• Sync engagement activity directly with advancement CRMs

This helps teams understand how alumni participate over time and use that insight to improve future outreach. It also keeps engagement activity from sitting in disconnected tools.

For institutions building a stronger online alumni community, Almabase makes it easier to strengthen relationships, improve participation, and support advancement outcomes through one connected system.

Request a demo to see how Almabase can support your alumni engagement strategy or watch an interactive tour below!

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FAQs About Alumni Engagement Best Practices

1. What are alumni engagement best practices?

Alumni engagement best practices are strategies institutions use to build meaningful, long-term alumni relationships. They usually include personalized communication, community-building, events, networking, mentorship, and clear engagement measurement.

2. How do universities improve alumni engagement?

Universities improve alumni engagement by making outreach more relevant and participation easier. This often includes personalized communication, career-focused programs, alumni communities, events, mentorship opportunities, and consistent multi-channel communication.

3. What are the best alumni engagement strategies?

The best alumni engagement strategies are the ones that create value before asking for deeper involvement. These include segmentation, alumni-centric engagement, networking programs, affinity groups, giving day participation, and volunteer programs.

4. How do you measure alumni engagement?

You can measure alumni engagement by tracking participation across different touchpoints. Useful metrics include event attendance, volunteer involvement, email engagement, community participation, mentorship activity, and giving participation.

5. Why is alumni engagement important in higher education?

Alumni engagement helps institutions build stronger relationships that support fundraising, advocacy, mentorship, student success, and community-building. It also creates a stronger foundation for long-term donor relationships because alumni stay connected before they are asked to give.

Walkathons are one of the few fundraising events that have stood the test of time. The appeal lies in their simplicity- easy to organize, open to everyone, and surprisingly effective. Whether organized by healthcare organizations, schools, or nonprofits, they bring people together for a shared cause while blending fitness, community, and fundraising into a single event.

Of the 30 largest peer-to-peer fundraising programs in the U.S. in 2025, which raised a combined $1.17 billion and engaged more than 2.63 million participants, many of them were walkathons.

In this article, we've rounded up walkathon ideas from successful healthcare campaigns, along with a few examples from educational institutions and nonprofits.

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15+ Walkathon ideas for better fundraising

Every successful walkathon has something that sets it apart. For some, it's the cause they support. Here are some ideas from real campaigns that you can draw inspiration from:

Sponsor- led walkathons

Walkathon sponsors have come a long way from logo placement and finish-line banners. They show up, bring employees, set up activities, and become part of the day. Here’s how they are doing it:

1. Corporate team sponsorships 

Rather than asking companies to simply sponsor the walk, the American Heart Association turns them into participants. Businesses register employee teams, set fundraising goals, and take part in Heart Walks across the country. Companies that raise $100,000 or more across multiple events are recognized through the National Teams program, with milestones reaching $1 million+. The model has helped bring companies such as AT&T, KPMG, Quest Diagnostics, Labcorp, and ADP into the campaign year after year. Heart Walk is now held in 300+ communities nationwide and continues to rank among the country's largest peer-to-peer fundraising campaigns. In 2025, the campaign raised $121 million, making it the country's largest peer-to-peer fundraising program for the sixth year in a row.  

2. Sponsors beyond event day

Walk for Lurie Children's gives sponsors a much bigger role than simply putting their names on event signage. On walk day, companies run games for children, welcome families at activity booths, and send employee teams to volunteer. Many of those same businesses show up again at Lurie Children's Corporate Cup, a separate fundraiser where companies compete against one another, such as tailgate games and relay races in an effort to raise money that will help Lurie Children's patients and their families. Together, the two events give corporate partners more than one opportunity each year to support the hospital and involve their employees.

3. Sponsor-led activity zones

At the Greater Washington Region Heart Walk, sponsors were involved throughout the event, not just as names on banners. Companies formed fundraising teams before walk day, then showed up with employee volunteers, activity booths, and interactive exhibits. Participants could stop for Hands-Only CPR demonstrations, visit sponsor tents, take part in family activities, and spend time at Survivor Lane before and after the walk. In 2025, the event brought together 90 companies, 579 fundraising teams, and nearly 10,000 walkers, raising more than $2.1 million for the American Heart Association.

4. More ways to involve sponsors

A sponsor could match every donation made during a one-hour window on walk day. Another could take over a challenge along the route, with participants stopping to complete a quick game, trivia question, or fitness activity. Sponsors could also support a hospital program, scholarship fund, or community project chosen by participants.

A sponsor passport is another option. Participants collect stamps at sponsor booths during the walk and enter the completed passport into a prize draw at the finish line. They're all simple ideas, but they give sponsors a bigger role and give participants another reason to stay involved throughout the event.

Cause-based walkathons 

Cause-based walkathons are among the most recognizable fundraising events in healthcare. Each one is built around a specific mission, bringing together people connected by a shared cause.

5. Promise Garden

The Walk to End Alzheimer's, held by the Alzheimer's Association, is held in more than 600 communities across the U.S. Each walk begins with the Promise Garden ceremony, where participants carry flowers representing those living with Alzheimer's, caregivers, advocates, and loved ones lost to the disease. Last year alone, the campaign raised more than $112 million to support Alzheimer's care, support services, and research.

6. Luminaria Ceremony

Relay For Life is the American Cancer Society's signature fundraising walk, held in thousands of communities around the world to support cancer research, patient services, and advocacy. One of its best-known traditions is the Luminaria Ceremony, where participants decorate paper luminaria bags with names, messages, or photos before placing them along the walking route. As evening falls, the bags are lit, and the walk continues by candlelight, creating one of the event's most memorable moments.

7. Honor beads

Out of the Darkness Walks organized by the American Foundation for Suicide Prevention include Community Walks, Campus Walks, and the Overnight Walk, gives people different ways to take part throughout the year. Before the walk begins, participants receive Honor Beads, with each color representing a different connection to suicide prevention. As the walk gets underway, the beads become an easy way for participants to recognize shared experiences and start conversations with others along the route.

8. Choose your cause walk

Instead of asking everyone to walk for the same cause, participants choose the one they'd like to support when they register. A healthcare organization could offer options like cancer care, heart health, or pediatric services. Universities could let participants walk for scholarships, student wellness, or research programs, while nonprofits could include different community initiatives. Participants receive a colored T-shirt, bib, or wristband based on their choice, making it easy to see the different causes represented as the walk gets underway.

Beyond the examples above, organizations have built successful walks around breast cancer, rare diseases, mental health, veterans, animal welfare, environmental conservation, and many other causes. When the walk rallies behind a cause people can get behind, it gives them a reason to come together and support it.

Challenge-based walkathons

A little competition can change the feel of a walkathon. Bring in team challenges, fundraising competitions, or step goals that start weeks before the event gets participants into the spirit of the event. Here are a few examples of how different organizations have used a little competition to build excitement around their walk.

9. Classroom challenge

Every class had something to compete for at Bishop Chatard High School's Walkathon. Students tracked donations through class and student leaderboards, turning fundraising into a friendly competition across the school. The 2026 walkathon raised more than $54,000, reaching 155% of its fundraising goal with support from more than 1,000 donors.

10. Miles challenge

The Susan G. Komen 3-Day turns the walk itself into the challenge. Participants can walk for one, two, or all three days, covering up to 60 miles over the weekend. Those taking on the full event average about 20 miles a day, making it as much an endurance challenge as a fundraiser. Along the way, walkers stop at pit stops for food and water, spend the night at camp, and return the next morning to continue the journey. Since 2003, the Susan G. Komen 3-Day has raised more than $915 million for breast cancer research, patient care, and advocacy.

11. Companion walk challenges

The American Cancer Society's 30-Mile Dog Walk Challenge puts a different spin on a traditional walkathon. Participants sign up online, create a fundraising page, and join the challenge's Facebook community before setting out to walk 30 miles with their dogs over the course of the month. Along the way, they share photos and progress updates, encourage donations, and celebrate milestones with other participants in the group. Everyone who raises the qualifying donation receives an official challenge T-shirt, and fundraisers can earn additional rewards as they reach higher fundraising milestones. They run multiple virtual fundraising challenges throughout the year, giving supporters different ways to take part from home.

12. Challenge cards

Give each participant a challenge card at check-in instead of the same route checklist. Create a mix of cards so no two participants have the same set of tasks. One card could ask walkers to collect stamps from every hydration station, while another could send them on fun 1k, 2k walks towards specific destinations apart from the finish line. Families could receive scavenger hunt cards with clues hidden along the route, and children could look for mascots, signs, or landmarks. You could also include simple community challenges, such as writing a message on a tribute wall, thanking a volunteer, or taking a group photo at the finish line. Completed cards can be exchanged for a small prize or entered into a raffle at the end of the event.

Themed walkathons

Adding themes to your event can change its outlook entirely. It shapes everything from the invitations and T-shirts to costumes, activities, and photo opportunities. Here are a few organizations that have done it well.

13. Pajama walk

Friendship Circle and ZABS Place built their annual walk around one simple idea: everyone comes in pajamas. Families, schools, community groups, and local businesses all join the walk dressed for the theme. After the walk, the event continues with the Dreamland Festival, featuring carnival games, obstacle courses, inflatables, and live entertainment. An Ability Fair also gives local artists and makers with disabilities a place to showcase and sell their work. The theme carries through the entire day, turning the walk into a community event rather than just a fundraiser. The walk has become one of the organization's signature fundraisers, bringing the community together while supporting programs for children, teens, and adults of all abilities.

14. Candyland

St. Martin of Tours School gave its annual walkathon a Candy Land theme, turning the campus into a colorful course with themed decorations, games, and raffle baskets. Families, students, and staff embraced the theme throughout the event, making it feel more like a school celebration than a fundraiser. The walkathon raised more than $28,000 from 400+ donors, surpassing its fundraising goal while supporting the school's mission of faith, learning, and inclusion.

15. One walk, many themes

A walkathon can be turned into a different experience based on what theme you choose. A school could turn each stop into a page from a favorite storybook or a different country to explore. Hospitals could bring in superheroes, teddy bears, or characters that children already know. Community walks could take on a glow theme, celebrate local neighborhoods, or invite participants to bring their pets along. Small details like themed checkpoints, music, costumes, and photo stations can tie everything together without changing the walk itself.

16. Virtual walkathon

Following its inaugural event, the University of Northern Iowa Alumni Association is preparing for the second Panther Virtual 5K. Alumni, students, families, and friends can run, walk, or jog from wherever they are during September. Participants can register for free with a downloadable race bib and finisher certificate or choose the Gold Racer package, which includes an alumni-designed event T-shirt. Everyone is encouraged to share photos along the way, with a Panther prize pack up for grabs, while paid registrations support the UNI Alumni Association Engagement Fund.

17. Hybrid walkathon

For Abby's House, the annual 5K is one of the organization's largest fundraisers for women and children experiencing homelessness. The event starts in Worcester, but it doesn't end there. Anyone who can't make it on race day has the rest of Race Week to walk or run the same distance wherever they are. Whether participants join in person or virtually, they register through the same event, fundraise for the same cause, and take part as individuals or teams. The campaign also includes an online auction and fundraising awards that continue throughout the week.

18. Nationwide walkathon

For years, UNCF's Walk for Education has brought communities together to raise funds for scholarships, strengthen historically Black colleges and universities (HBCUs), and help students get to and through college. Today, the series spans multiple cities across the country, with local walks feeding into one national campaign. The 2025 season included 14 Walk for Education events between August and October, all working toward a shared goal of raising $2 million for scholarships, internships, and student success programs.

The ideas don’t stop here. There are countless ways to put a fresh spin on a walkathon. You could build the route around local landmarks, turn it into a photo challenge, celebrate community heroes, add live performances along the way, create a farm-to-table walk with local vendors, host a twilight walk under the stars, or partner with museums, parks, and neighborhood businesses to make each stop part of the experience. Take inspiration from what others have done, adapt it to your audience, and build a walkathon that feels like it belongs to your organization and the people who support it.

How Almabase helps bring event fundraisers to life

From nationwide walks and virtual challenges to campus traditions and themed events, the examples above show that there is no single idea to make a walkathon successful. Bringing them to life means giving participants an easy way to register, create teams, share their fundraising pages, and invite friends and family to support the cause.

That's where Almabase comes in. It helps foundations manage registrations, sponsorships, donor engagement, and event communications in one place, making it easier to deliver a walkathon that's memorable for the right reasons.

Whether you are hosting a neighborhood walk, a hospital-wide tradition, or a nationwide fundraising campaign, Almabase will ensure end-to-end logistics, so your team can focus on creating a meaningful experience for your community.

If you’d like to see how Almabase can power the next event for your foundation or institution, feel free to book a personalized demo below! 👇

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Wrapping up

Walkathons have become a lasting part of healthcare fundraising because of how they grow and change with the communities they support. Whether it's a local hospital walk, a patient-led fundraiser, or a large community event, there's always room to make it your own. We hope these ideas have given you a few new ways to think about your next walkathon. If you're exploring platforms for your next walkathon fundraiser, we'd love to show you how Almabase can help. Book a personalized demo, and let's talk about what you're planning.